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The correct reference, what are they?

I think not an open secret that the links on the site, blog etc. exist for the search engine they are visible in any case, but the links should look like from a user perspective. Indeed, in the first place your online project is done for the people they need to understand where the link leads to what, let's talk about it.

Links are difference, there are internal, external, advertising for Search Engine Submission (read more, invisible, and so on, so be clear about what links we need to do for its users.
  1. References as Text. Such references cannot be distinguished from the surrounding text and the user understands that this refers only to the words: "Here," "here", "click", etc. Users are not very convenient, because the link to view cling, but to hide the links from your readers, the link will do.
  2. Sponsored Links like internal. Such links are nearly always on the sites as webmasters in the pursuit of profit, do so that users unwittingly clicked on them and switched to the advertiser's site. But not all users will like to move to other sites to which they had no desire to move. Therefore suchmaschineneintrag links should be different from the inner, not the user goes to your site.
  3. Advertising links and ads. All third-party advertising and links should be limited to block or even somehow, that the user always clearly understood that it clicks on ads and you as the owner of the site have no relation to the advertising product.
  4. The correct reference. Everyone always wanted to stand out from the crowd, but there are already recognized rules of allocation options. Reference should be highlighted or in bold, as is standard good practice to underline links. Anchor links should clearly communicate to the user where he will go to the link. If your link will be provided with informative preview, it will only enhance the status of your website in the eyes of the user.
31.10.12 11:45


Secrets of SEO

The main secret of search engine optimization Internet resources is that it should be developed for people, not for search engines. Of course, this is no reason to forget about search engines, on the contrary, because people work there also. If the information posted on this site is interesting, it will be interesting for them as well, and the site will be more likely to be in high positions in search results. For visitors to the main interest, that is, quality content is the foundation of its work effectively. Very often search engine optimization (suchmaschinenoptimierung) is done at the expense of quality information. This is a very common mistake of designers who perform search engine optimization. It should not degrade the perception of the site. The effectiveness of the resource will be reduced if the content is substandard. Of course, there is no universal formula for success seo. There are only observations and tested beliefs.


First, the development of the site you need to take into account the advice of search engines, which are available on their official websites.

Secondly, search engine optimization should be performed by a specialist, not a dilettante.

Thirdly, seo cannot be completed until ready site. This should be a statistic of this online resource. More info you can get on agency of internet marketing. Finally, search engine optimization should not affect negatively on the perception of meaningful site.

23.10.12 12:37

The use of SEO for your site

There is one good expression: "To change the world - start with yourself!"

This principle is valid for search engine optimization as well. This applies to internal optimization of website.

If you want to optimize your site with SEO (in German: suchmaschinen optimierung), then you should start with this internal optimization. It will be very useful for the initial promotion of your site in search engines. This process is very time consuming, but when done right, it gives a good result.



In addition, internal seo is not one-time event. This means that you must keep track of the content published on your site constantly (if there are other people who post content) to sharpen published article, promoted by key words (phrases), and also to replenish their list, if necessary, but within reasonable limits. All information should be sorted into groups of related subjects with one or more keywords of your site. And most importantly - it is unique content that you post.

This is only part of the internal optimizations, since the inner seo happens all the time, as you add headings, content, etc.

In addition, there is a foreign concept optimization - website promotion through backlinks.

19.10.12 13:41


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